Services and Solutions

Leadership communication becomes especially important when an organization is changing direction, asking people to work differently or preparing to make a consequential decision. I help leaders determine what needs to be communicated, who needs to hear it and how the message should move through the organization.

Assignments may include:

• Executive and board communications

• Leadership messages and presentations

• Communication during growth or transition

• Strategic planning facilitation

• Leadership visibility programs

• Team communication systems

Crisis preparation requires defined responsibilities, reliable information channels and decisions made before pressure limits the available options. I help organizations assess their readiness, develop response protocols and prepare leaders to communicate with employees, stakeholders, the public and the media.

Assignments may include:

• Crisis communication plans

• Preparedness audits and exercises

• Leadership and spokesperson preparation

• Employee and stakeholder communications

• Media response materials

• Post-crisis communication and review

A campaign or visual identity can only carry a message the organization has already defined. I help clients establish what they need audiences to understand, which claims they can support and how that message should be expressed consistently across different communications.

Assignments may include:

• Organizational and brand messaging

• Audience and stakeholder analysis

• Campaign positioning

• Mission and vision language

• Website content

• Brand and message consistency reviews

Once the audience, message and intended action have been established, I can develop the content and materials required to put the strategy to work. Each assignment is planned around how the content will be produced, approved, distributed and maintained.

Assignments may include:

• Website strategy and content

• Editorial and content planning

• Campaign development

• Email and social media content

• Photography and video direction

• Print and digital communications

Employees experience organizational decisions through the instructions, expectations and information they receive. I examine how those communications move across leadership levels, departments and locations, then help the organization address gaps that create confusion or inconsistent execution.

Assignments may include:

• Internal communication assessments

• Employee communication systems

• Communication during organizational change

• Leadership visibility programs

• Mission, values and culture communications

• Manager communication resources

Public-facing initiatives often involve audiences with different interests, levels of knowledge and relationships to the organization. I help clients identify those groups, understand what each one needs and build an engagement plan around appropriate messages, channels and opportunities for participation.

Assignments may include:

• Stakeholder and community engagement plans

• Public awareness campaigns

• Community outreach materials

• Partnership communications

• Public meetings and presentations

• Event communication and promotion

Workshops are developed around the decisions and situations participants encounter in their work. Sessions may include facilitated discussion, case examples, guided practice and resources participants can continue using after the program.

Available subjects include:

• Leadership and organizational communication

• Crisis communication and preparedness

• Strategic messaging and content development

• Public speaking and presentation skills

• Community and stakeholder engagement

• Healthcare and nonprofit communication

Programs can be delivered as individual sessions or developed as a series for a leadership team, department or organization.